Marketing Platform basic installation checklist

Prepare the Marketing Platform data source

1.	Step: Create the Marketing Platform system table database or schema

Create the Marketing Platform system table database or schema and record the information.

2.	Step: Configure the web application server for your JDBC driver

Add the database driver for the Marketing Platform system table database to the web application server classpath.

3.	Step: Create the JDBC connection in the web application server

Create a JDBC connection to the Marketing Platform system table database. Be sure to use UnicaPlatformDS as the JNDI name for the connection.

Install the Marketing Platform

1.	Installing the IBM Marketing Platform

Download the IBM® and Marketing Platform installers.

2.	Step: Obtain required information

3.	Step: Run the IBM installer

The IBM® installer launches installers for all products it finds in the same directory.

4.	Step: Create and populate the Marketing Platform system tables manually, if necessary

If your company policy does not permit the installer to create the Marketing Platform system tables automatically, or if automatic creation did not occur due to a connection failure, create the tables manually.

Deploy the Marketing Platform

1.	Deploying the IBM Marketing Platform

2.	Step: Verify your Marketing Platform installation

Configure the Marketing Platform

1.	Configuring the IBM Marketing Platform After Deployment

2.	If you plan to use the reporting feature in any of the IBM® Enterprise products, see the IBM® EMM Reports Installation and Configuration Guide.