Interact
Reports and Reporting Schemas
You can customize the reporting schemas in the
Interact
Report Package in the following ways:
Specify calendar time periods for performance reports
Configure the audience level for performance reports
Create additional performance reporting schemas for additional audience levels
The following table maps the individual
IBM
®
Cognos
®
BI reports provided in the
Interact
Reports Package to the
IBM
®
Unica
®
reporting schemas that support them.
Interactive View schema
Interact
Performance View schema
Interactive Channel / Campaign Deployment History
Interact
Runtime View schema
Interact
Learning View schema
Campaign - Interactive Channel Deployment History
X
X
Campaign - Interactive Cell Performance Over Time
X
X
X
Campaign - Interactive Cell Performance by Offer
X
X
X
Campaign - Interactive Offer Performance Over Time
X
X
X
Campaign - Interactive Offer Performance by Cell
X
X
X
Campaign - Interactive Offer Learning Details
X
X
Interactive Cell Lift Analysis
X
X
X
X
Interactive Channel - Channel Deployment History
X
X
Interactive Channel - Channel Event Activity Summary report
X
X
Interactive Channel - Channel Interaction Point Performance Summary
X
X
X
Interactive Channel - Channel Treatment Rule Inventory
X
Interactive Segment Lift Analysis
X
X
X
Interaction Point Performance
X
X
X
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