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If your system is configured with optional offer integration enabled, offers are managed through Marketing Operations: you use the Offers option from the Operations menu. For information about creating offers in this way, see the IBM® Marketing Operations and Campaign Integration Guide.
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If your system is configured so that offer integration is not enabled, offers are managed through Campaign: you use the Offers option from the Campaign menu. For information about creating offers in this way, see the "Offers" chapter in the IBM® Campaign User Guide.
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