Creating strategic segments
A strategic segment is one that is available for use in multiple campaigns. Create strategic segments in a session flowchart, run the flowchart in production mode, and save the flowchart. The resulting segments can then be used in marketing campaigns.
The
saveRunResults
configuration property
(Campaign|partitions|partition[n]|server|flowchartRun)
must be set to
TRUE
.
Also, you must have the appropriate permissions to work with strategic segments.
1.
Create a session, or open an existing session for editing.
2.
Create a flowchart whose final output process is the CreateSeg process.
For instructions, see
Creating segments for global use in multiple campaigns
.
3.
Run the flowchart in production mode and click
Save and Exit
.
Running the process in test mode does not create a strategic segment or update an existing one. You must run the process in production mode in a session flowchart.
The flowchart is saved.
The strategic segments are listed on the All Segments page and are available for use in all campaigns.
Example: Session flowchart creating strategic segments
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