Specifying control cells in a TCS®
Cells that contain IDs that you purposely exclude for analysis purposes are called control cells. When you assign offers to cells, you can optionally specify one control cell for each target cell.
1.
Open a campaign and click the Target Cells tab.
2.
Click the Edit icon Page with pencil icon.
3.
To designate a cell as a control cell: Click in the Control Cell column to make the field editable, then select Yes.
Cells that are designated as controls cannot be assigned offers.
4.
To assign a control cell to a target cell: Click in the Control Cell Code column to make the field editable. Then, select a control cell (any cell whose Control Cell column is Yes) for the current target cell.
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If you assign a control cell (for example, Cell A) for one or more target cells, then later change the control cell (Cell A) to a target cell, Cell A is removed as a control from any target cells that previously used it as a control.
5.
Click Save or Save and Return.
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