Reports | Schemas | Campaign | Campaign Performance
The Campaign Performance schema yields contact and response history metrics at the campaign, campaign-offer, and campaign-cell level.
Audience Key
Description
Specifies the name of the column that is the Audience Key for the audience level that is supported by this reporting schema.
Default value
CustomerID
Valid Values
A string value no longer than 255 characters.
If the key includes more than one column, use commas between the column names. For example,
ColumnX,ColumnY
.
Contact History Table
Description
Specifies the name of the Contact History table for the audience level that is supported by this reporting schema.
Default value
UA_ContactHistory
Detailed Contact History Table
Description
Specifies the name of the Detailed Contact History table for the audience level that is supported by this reporting schema.
Default value
UA_DtlContactHist
Response History Table
Description
Specifies the name of the Response History table for the audience level that is supported by this reporting schema.
Default value
UA_ResponseHistory
Over Time Variations
Description
Specifies the calendar time periods that are used by the "over time" reports supported by this schema.
Default value
Day
,
Month
Valid Values
Day
,
Week
,
Month
,
Quarter
,
Year
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