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If your Campaign environment is integrated with Marketing Operations, you must use Marketing Operations to assign offers or offer lists to output cells in the target cell spreadsheet form of a campaign project. If your Campaign environment is configured to access legacy campaigns, use the instructions in this guide to assign offers or offer lists to output cells in legacy campaigns. For legacy campaigns, there are two ways to assign offers to cells: from the campaign's target cell spreadsheet, or within a process configuration dialog. For more information, see About integration with IBM Unica Marketing Operations.
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1.
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In a flowchart in Edit mode, double-click the contact process containing the cell(s) to which you want to assign your offer(s). You see the process configuration dialog.
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2.
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3.
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For each target cell displayed in the table, click the Offer column to select from a drop-down list of available offers, or click Assign Offers.
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If your input cell(s) are linked to a top-down cell defined in the Target Cell Spreadsheet (TCS) and offers or offer lists have already been assigned to the cell(s) in the TCS, those will be displayed here. You can override these assignments if desired. Any changes you make in the contact process will be reflected in the TCS after you save the flowchart.
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4.
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a.
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For each cell, indicate whether it is a control cell by clicking in the Control? column and selecting Y or N. By default, the setting is N. Cells that are designated as control cells cannot be assigned offers. Once designated as control cells, these cells appear in the Control Cell drop-down list, so that you can select them as controls against target cells.
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b.
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For each cell that is not a control cell, optionally specify a control cell from the Control Cell drop-down list. This list is populated with the names of cells for which you have indicated Control? = Y.
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5.
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Click the Parameters tab to specify offer parameters for each cell. If the offers you are assigning contain parameterized attributes, you can view the default values and override those values if you want to. You see one row per parameter per offer. For example, if one offer contains four parameterized attributes, you will see four rows for that offer.
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6.
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Use the For Cell(s) drop-down menu to indicate which cell(s) will have the parameter values you specify applied to them.
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If you have many parameter values to enter, you can save data entry effort by using the [All Cells] option to apply values that will be applicable to most of the cells, then select individual cells to override their parameter values.
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7.
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