Why use offer templates?

Offer templates provide you and your Campaign users with the following benefits:

By creating offer templates, you simplify offer creation for your users because only relevant offer attributes for a particular type of offer are shown.

By providing default values for offer attributes, you speed up the offer creation process.

By specifying which offer attributes are parameterized in an offer template, you control when new offers are created and when an offer version can be used instead.

By using custom attributes to capture specific data (for example, the discount percentage or bonus points associated with the offer), you enable better reporting and analysis of your campaigns.