You must have permissions to add custom campaign, offer, and cell attributes. For more information, see the Marketing Platform Administrator's Guide.
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a. Enter an Attribute Display Name, as you want the attribute label to appear to users. There are no special restrictions on custom attribute display names.
b. The Internal Name is the name you use to reference this custom attribute when writing a Unica expression (for example, a query or custom macro). It is a best practice to use the same name as the display name without any spaces (for example, “Interest Rate” would have an internal name of “InterestRate”).
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e. From the Form Element Type list, select the type of data to be stored in the attribute field for offers or cells.
Maximum String Length, if you selected Select Box - String or Text Field - String. This specifies the maximum number of characters that will be stored for any value of this custom attribute.
Decimal Places, if you selected Text Field - Numeric or Text Field - Currency. This specifies the number of decimal places to the right of the decimal point that are displayed.
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Optionally check Allow addition of list items from within edit forms to enable any user to add new unique values to the attribute drop-down list when creating offers using the template containing the attribute.
Enter possible selections for the field by entering values in the New or Selected Item field and clicking Accept . Values are presented to users in the order entered. You can delete values from the list by selecting one or more in the Source list of available values and clicking Remove.
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IBM Unica Campaign
8.5.0
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