Interaction History
IBM
®
Cognos
®
report portlet
This section describes the dashboard portlets that are available in the
Interaction History
Cross-Channel reports package.
Report
Description
Cross-Channel Summary Over Time
An
IBM
®
Cognos
®
report that shows the following data about each channel.
Number of campaigns
Number of interactions
Number of reponses
Percentage of reponses
Revenue
Average revenue per respnse
Cost per response
Return on Investment (ROI)
Copyright IBM Corporation 2012. All Rights Reserved.
