Application access control settings. Whether users can run reports from the IBM® EMM interface depends on the permissions that are granted by the IBM® EMM application access settings. Additionally, for Campaign, eMessage, and Interact, you can grant or deny access to groups of reports based on their folder structure on the IBM® Cognos® system.

Marketing Platform access control settings. Whether an administrator can customize the schemas or run the Report SQL Generator depends on the permissions that are configured for Marketing Platform.

IBM® EMM authentication. You can also configure the IBM® Cognos® BI system to use IBM® EMM authentication, thereby controlling access to the IBM® application data from the IBM® Cognos® system.