Campaign reporting schema: Offer Performance
The Offer Performance Schema yields contact and response history metrics for all offers and for offers by campaign. By default, the schema is configured to generate a “summary” view (or table) across all time. You can:
To add contact or response metrics
To specify the calendar time periods for performance reports
To create a Campaign Custom Attributes schema
To create an Offer Performance schema
See also:
About control groups and target groups in the reports
About audience levels and the reports
Creating reporting schemas for additional audience levels or partitions
Reports | Schemas | Campaign | Offer Performance