If the Cost per Offer attribute is not a parameterized offer attribute, the smart offer list and the offer versions query builder return the same results. However, if Cost per Offer is a parameterized offer attribute, the offers that Contact Optimization returns when you include offers less than $1 using the Low Value Offers smart offer list might differ from the results
Contact Optimization returns when you search for offers with a cost of less than $1 using the offer versions query builder. This is because, when an offer attribute is parameterized, smart offer lists return results based on only the default offer attribute values. The offer versions query builder, however, can return results that are based on the actual parameterized values of offer attribute values that are parameterized, or, offer versions.
See the IBM® Campaign User’s Guide for more information about smart offer lists.
Smart offer list - You create a smart offer list that includes all offers that cost under $10. You include this smart list in an optimization rule. When you run the session,
Contact Optimization returns offer version 1 and offer 2.
Offer versions query builder - You create a query in the
Contact Optimization offer versions query builder that specifies all offers that cost under $10. When you run the session,
Contact Optimization returns Offer 2 and Offer 3.