Optimize session

In an Optimize session, you define the rules that Optimize uses to include or eliminate contacts and their associated offers from the PCT.

When you create an Optimize session, you select an audience level to be added to the PCT and OCT. You can also include an optimization template table whose fields are appended to the PCT and OCT.

You associate a marketing campaign with an Optimize session in the following way:

1.	Create a flowchart in Campaign.

2.	Add an Optimize process to that flowchart.

3.	Select the Optimize session when you configure the Optimize process.

The same Optimize session can receive proposed contacts from multiple flowcharts and campaigns.