Synchronizing menus
Anytime you make a change to the menus in Marketing Operations, you must synchronize the menus in order for your changes to display.
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Creating a marketing object type counts as a change to the menus. Marketing Operations modifies the sysmodules.xml file and the sysmenu.xml file automatically, but you must manually synchronize the menus.
To synchronize the menus, click Settings > Marketing Operations Settings > Synchronize Menus.