Creative URL attribute types

The Creative URL attribute gives users the ability to include a digital asset from a Marketing Operations asset library in an offer. The Creative URL attribute type provides the user interface controls for users to select an asset and then display a hyperlink to the asset.

Options for Creative URL attribute types
Field	Description
Default value for the field	Provides a control for users to select an existing digital asset from an asset library, or to add an asset and then select it. The corresponding field then displays the name of the selected asset as a link to digital file. The same controls display in the user interface for offer instances that include an attribute with this type.