IBM® Marketing Operations reports and Cognos®
In Cognos®, you can create reports that are based on the IBM® Marketing Operations data model and you can edit the reports in the Marketing Operations reporting pack.
Common customization tasks include the following.
*
Adding custom attributes and metrics to reports
*
Creating filters for reports
*
Adding hyperlinks from a report column to the related IBM® Marketing Operations object
Before you create or customize reports, update the IBM® Marketing Operations data model in Cognos® to include any new attributes or metrics you want to use in reports.
Save new reports in the appropriate folder in Cognos®.
Copyright IBM Corporation 2014. All Rights Reserved.