The Target Cell Spreadsheet (TCS) is an editable grid that specifies the type of information users must enter to define the target and control cells for a campaign. You use Target Cell Spreadsheets when
IBM® Operações de Marketing-
Campaign integration is enabled. Each column on the
TCS defines a particular item of information. Each column corresponds to an attribute.
A TCS contains default attributes that are automatically passed to
Campaign . In addition to these default attributes, you can create and add an unlimited number of custom attributes.
A TCS can contain attributes that get passed to
IBM® Campaign (cell attributes) and attributes that display only in
IBM® Operações de Marketing (grid attributes).
Use cell attributes for information you need to pass to Campaign . For example, attribute values you want to include in an output list, contact history, or report must be created as cell attributes.
You create a TCS on a form. (The form can contain other attributes in addition to the
TCS.) When you place a
TCS grid component on a form, it contains the default cell attributes. You cannot delete the default attributes.
The information in the default attributes is passed automatically to Campaign when a user links a flowchart cell to the
TCS row. Custom cell attributes are available automatically in
Campaign as
IBM® Campaign Generated Fields in contact processes. For details on Generated Fields, see the
IBM® Campaign User's Guide.