Overview

With IBM® Marketing Operations, you can organize the people, tasks, and budget associated with any marketing program in your organization while reducing costs and time to market.

Marketing Operations is a web-based application.

System requirements

Hardware, operating system, web server, and database requirements are described in the Recommended Software Environments and Minimum System Requirements document.

Client machines

Client machines should meet the following configuration requirements.

On the Internet Explorer Tools > Internet Options > Settings dialog box, in the Check for newer versions of stored pages section, Every visit to the page should be selected.

If pop-up blocker (ad blocker) software is installed on the client machine, Marketing Operations may not function properly. We recommend allowing pop-ups for the Marketing Operations URL (for example, http://myMachine:7001/plan).

Ulteriori informazioni

Informazioni sulla gestione degli utenti

IBM Marketing Operations administration process overview

Impostazioni di amministrazione

Informazioni su date festive a livello di sistema

Trigger

Informazioni sulla personalizzazione della scheda Budget

Informazioni sulla gestione delle ricerche pubblicate

Administering IBM Marketing Operations in a clustered environment

Viewing system locks

Increasing Marketing Operations performance

Customizing the IBM Marketing Operations interface

Supporting multiple locales

Configuring the approval process

Configuring the markup feature

Configuring system logs