Campaign Return on Investment Comparison

An IBM® Cognos® report comparing, at a high level, the ROI of campaigns created or updated by the user viewing the report.

Campaign Response Rate Comparison

An IBM® Cognos® report comparing the response rates of one or more campaigns created or updated by the user viewing the report.

Campaign Revenue Comparison by Offer

An IBM® Cognos® report comparing the revenue received to date per campaign containing offers created or updated by the user viewing the report.

An IBM® Cognos® report comparing the number of responses that were received over the last 7 days based on each offer created or updated by the user viewing the report.

An IBM® Cognos® report comparing the response rate by offer created or updated by the user viewing the report.

An IBM® Cognos® report showing the various active offers created or updated by the user viewing the report, broken out by status.