About campaigns
Campaigns are made up of one or more flowcharts that you design to perform a sequence of actions on your data for executing your campaigns. Flowcharts are made up of processes, which you configure to perform the actual data manipulation, contacts, scheduling, and response tracking required for your campaign. In effect, the processes are how you define and implement a campaign.
For an example of flowcharts designed for a retention campaign using multiple channels to deliver an offer, see
Example: Multi-channel retention campaign
.
Preparing the data for campaigns
Designing campaigns
About accessing campaigns
Working with campaigns
Organizing campaigns
Campaigns reference
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