When Operações de Marketing and Campaign are integrated, every person involved in the design, creation, and execution of the campaign needs a Operações de Marketing license. Even team members who work exclusively in Campaign (such as the flowchart developer) need a Operações de Marketing license so they can receive workflow notifications and access campaigns. (In an integrated environment, the only way to access a campaign is through Operações de Marketing.)

Some actions in a Operações de Marketing campaign project require a Campaign permission. You can create a role in Campaign that grants these permissions and assigns the role to users who work in Operações de Marketing. The following table lists the actions and the required permissions.