For more information

Different people in your organization use IBM® Operações de Marketing to accomplish different tasks. Information about Operações de Marketing is available in a set of guides, each of which is intended for use by team members with specific objectives and skill sets.

Guides in the Operações de Marketing documentation set

If you

See

Audience

Plan and manage projects

Establish workflow tasks, milestones, and personnel

Track project expenses

Get reviews and approvals for content

Produce reports

IBM® Operações de Marketing User's Guide

Project managers

Creative designers

Direct mail marketing managers

Design templates, forms, attributes, and metrics

Customize the user interface

Define user access levels and security

Implement optional features

Configure and tune Operações de Marketing

IBM® Operações de Marketing Administrator's Guide

Project managers

IT administrators

Implementation consultants

Create marketing campaigns

Plan offers

Implement integration between Operações de Marketing and Campaign

Implement integration between Operações de Marketing and IBM® Digital Recommendations

IBM® Operações de Marketing and IBM® Campaign Integration Guide

Project managers

Marketing execution specialists

Direct marketing managers

Learn about new system features

Research known issues and workarounds

IBM® Operações de Marketing Release Notes

Everyone who uses Operações de Marketing

Install Operações de Marketing

Configure Operações de Marketing

Upgrade to a new version of Operações de Marketing

IBM® Operações de Marketing Installation Guide

Software implementation consultants

IT administrators

Database administrators

Create custom procedures to integrate Operações de Marketing with other applications

IBM® Operações de Marketing Integration Module and the API JavaDocs available when you click Help > Product Documentation in Operações de Marketing, and then download the IBM® <version>PublicAPI.zip file

IT administrators

Database administrators

Implementation consultants

Learn about the structure of the Operações de Marketing database

IBM® Operações de Marketing System Schema

Database administrators

Need more information while you work

Get help and search or browse the User's, Administrator's, or Installation guides: Click Help > Help for this page

Access all of the Operações de Marketing guides: Click Help > Product Documentation

Access guides for all IBM® Enterprise Marketing Management (EMM) products: Click Help > All IBM® EMM Suite Documentation

Everyone who uses Operações de Marketing