Managing offer templates and attributes when offer integration is enabled

In an integrated system, you access offer templates from Marketing Operations Settings (instead of Campaign Settings).

Follow these guidelines to manage offer templates and attributes in an integrated environment.

To work with offer templates: Choose Settings > Marketing Operations Settings > Template Configuration > Templates. Use the options in the Offer Templates section to add, enable, edit, and perform other template operations.

See Designing offer templates.

To work with offer attributes: Choose Settings > Marketing Operations Settings > Template Configuration > Shared Attributes. Use the options in the Offer Attribute section to create or edit your custom offer attributes.

See Offer attributes.

You can then add offer attributes to forms for use on offer templates. When you add an offer attribute to a form, you specify its behavior as parameterized, hidden, or hidden static. Forms for your offer templates can also include local or shared form and grid attributes, but those attributes and the data they collect are used only within Marketing Operations. Only the data collected by offer attributes is published to Campaign.

For more information about designing offer templates and attributes, see the IBM ® Campaign Administrator's Guide.