Designing your campaign project templates, forms, and attributes
Before you begin creating objects in Marketing Operations, you plan and design your campaign project templates and the forms and attributes they require.
The result of the design process is a list of attributes and forms to create, and details about them, such as:
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Campaign attributes and cell attributes must be shared attributes; form and grid attributes can be either shared or local.
Designing campaign project templates
Designing the Target Cell Spreadsheet and other forms
Designing offer templates
Designing attributes