About interactions with non-ASCII databases
When an application communicates with a database, several language-sensitive areas must be understood between them, including:
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The sorting order expected in ORDER BY clauses of SQL SELECT statements
Campaign and PredictiveInsight communicate directly with the database client and the client communicates with the database. Each database varies in how it handles language-sensitive data. You must understand the encoding and date format that your database server and client use, and ensure that you configure your Unica® application correctly for these settings.
The format of date and time fields
The encoding of text in character-based fields