Using IBM® Coremetrics® segments in Campaign
The IBM® Coremetrics® Outils d'analyse Web products allow users to define segments based on visit and view level criteria. If these segments are made available to Campaign, they can be used in flowcharts, so they can be targeted in marketing campaigns. This "online segmentation" functionality provides an automated way to incorporate IBM® Coremetrics® data into your campaigns.
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To configure the integration, see the Campaign Administrator's Guide.
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To use IBM® Coremetrics®-defined segments in Campaign, see To use IBM Coremetrics segments in a Select process.