Configuration settings for integrated deployment

When Marketing Operations and Campaign are integrated, you use Marketing Operations to plan, create, and approve campaigns.

For systems that enable offer integration, features for offer lifecycle management are added to Marketing Operations. See Enabling offer integration in Marketing Operations.

Integrating Marketing Operations and Campaign

To integrate Marketing Operations and Campaign, you set the following properties.

1.	On the Settings > Configuration page, under Unica click Platform.

2.	Click Edit Settings and set IBM® Unica® Marketing Operations - Campaign integration to True. This setting enables integration so that you can use Marketing Operations to create, plan, and approve campaigns.

3.	If your Campaign installation has multiple partitions, you set the following properties for each partition where you want to enable integration.

Expand Unica > Campaign > partitions > partition[n] > server and then click internal.

4.	Click Edit Settings and set MO_UC_integration to Yes. This setting enables Marketing Operations-Campaign integration for this partition.

In order to set any of the following options to Yes, you must first set MO_UC_integration to Yes. The following options apply only when MO_UC_integration is enabled.

5.	Optionally, set MO_UC_BottomUpTargetCells to Yes.

When MO_UC_integration is enabled, cells created from Marketing Operations are always top-down. To allow bottom-up cells for Target Cell Spreadsheets on this partition, set this property to Yes. When set to Yes, both top-down and bottom-up target cells are visible, and a Get Bottom Up Cells button is available in the Marketing Operations Target Cell Spreadsheet. This provides the ability to get bottom-up cells that are created in Campaign into Marketing Operations. The bottom-up cells are read-only in Marketing Operations, and cannot be published back to Campaign from Marketing Operations.

6.	Optionally, set Legacy_campaigns to Yes. This setting enables access to campaigns created before enabling integration, including campaigns created in Affinium Campaign 7.x and linked to Affinium Plan 7.x projects.

7.	Repeat steps 4-6 for additional partitions as needed.

8.	Expand Unica > Marketing Operations > umoConfiguration and then click campaignIntegration.

9.	Set the defaultCampaignPartition. When Marketing Operations and Campaign are integrated, this parameter specifies the default Campaign partition to use when the campaign-partition-id is not defined by the project template. The default is partition1.

10.	Set the webServiceTimeoutInMilliseconds for Web Services integration API calls. This parameter is used as a timeout for web services API calls.

Optionally, continue with the steps for Enabling offer integration in Marketing Operations.