Creating and configuring an eMessage mailing creates a framework for organizing and executing an email marketing campaign.

You create and configure eMessage mailings in IBM® Unica Campaign. When you enable eMessage, the Campaign interface changes to include a link that you can use add a mailing to a campaign. You can create multiple mailings within a campaign, and you can create mailings in more than one campaign. For more information about how to add a mailing to a campaign, see .

When you add a mailing to a campaign, the new mailing appears as a new tab in the campaign. Each mailing you add appears as a separate tab. For more information about how to manage your mailings using controls available on the mailing tab, see .

You can view and manage all of the mailings that you have created in the Campaign installation from the page. This page lists all of the mailings that have been created by all users across all campaigns in your Campaign installation.